I may not be a veterinarian, and I certainly don’t consider myself a marketing maven, BUT if the dark-rimmed glasses (purple, by the way) and iPad identify me as a blogger in the veterinary profession, then I’m guilty as charged. I also happen to be a practice manager, practice consultant, author, speaker and…..in general, a very busy person. Why do I blog, and why do I recommend that my colleagues in the veterinary profession blog? It’s simple—-blogging and social media tools bring people together. They connect people who love their pets with those who have information about pets. If veterinarians and veterinary hospitals aren’t blogging, then who is generating the content being found on the Internet? Stop and think about that before you answer. Who should be writing the pet health content on the Internet, if veterinarians shouldn’t be allowed to blog? Continue reading →